The 4th IIA SME Excellence Awards - Building SMEs' Resilience and Transformation - Award Nomination Categories
Section C – Award criteria and requirements
NB: all written submissions should be less than 200 words each. Refer to “Case for Award” for written submissions
Every submission is scored based on a rating (stated in percentage by the criterion)
*Applications with false documentation will be disqualified.
Award Category |
Award criteria |
Evidence to provide |
Female Entrepreneur
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Must be a female with company shareholding of >51% and successfully led the business for not less than 3 years and must have contributed to job creation.
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Professional achievements. (20%) Suggestion: describe your most significant professional accomplishment, award or distinctions. Level of influence, power and involvement within the business community. (10% ) Suggestions: do you sit on any corporate/professional boards or memberships Contribution to Company growth (20% ) Explain how your company has grown through your leadership. Growth includes financial growth, increase in sales/profit, number of people recruited, new markets identified, etc. Involvement in mentorship programs? (10%). Outline involvement in mentoring women/ others? Evidence e.g. audited financial statements, No. of employees over the past 3 years (20%) Advocacy: Explain any women relevant advocacy work you do? (10% ) What makes you unique and outstanding? (10%) *Audited financial statements required
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Young Entrepreneur |
Must be 35yrs or below with shareholding >51% and led the business for not less than 3 years. Must have contributed to job creation.
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Professional achievements. (20%) Suggestion: describe your most significant professional accomplishment, award or distinctions. Level of influence, power and involvement within the business community. (10%) Suggestions: do you sit on any corporate/professional boards or memberships Contribution to Company growth (20% ) Suggestions: Explain how your company has grown through your leadership. Growth includes financial growth, increase in sales/profit, number of people recruited, new markets identified, etc Involvement in mentorship programs? (10%) Suggestions: are you involved in mentorship of youth or others? Advocacy: Explain or describe any youth relevant advocacy work you do? (10%) What makes you unique and outstanding? (10%) *Audited financial statements required
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Sustainable Business |
SME that best demonstrated the successful adoption of their sustainability mission and its positive impact on the business, environment, and others |
Outline your company’s sustainability mission/goal for 2020/2021 (20%) Provide evidence of how your company followed through its sustainability mission Environmental (20% ) Provide evidence of how your company reduced environmental footprint e.g. improving work process, engaging in environmental preservation activities, energy conservation, etc Social (20%) Provide evidence of how your company encouraged diversity within and outside the workplace and/or supported local community. E.g. promoting human rights, supporting/employing people with disabilities, supporting a social cause, CSR, etc. Governance (20%) Provide evidence of how your company has improved its governance structure, e.g. how you streamlined decision-making process, instituted a board, empowered employees to play roles effectively, etc Include pictures and testimonials wherever possible (20% ) *Audited financial statements required
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Business Transformation
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SME that best maintained consistent growth and strong financial performance.
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State the reason why the company needed transformation. (20%) Demonstrate how transformation programme was implemented, focusing on milestones over the course of the past year and the approach to leading and managing the transformation process. (40%) Demonstrate evidence of how this transformation has improved your company’s bottom line (40%) These will be measured in terms of sales, profits, market share, safeguarding employment, etc. *Audited financial statements required |
Market Linkage |
SME that best demonstrates evidence of linkages built because of improved business efficiency
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Provide evidence of building business capacity to meet demands of suppliers and potential customers (30%) Provide evidence of linkages built and contracts secured because of improved business efficiency (40%) Provide evidence of achieving commercial success in terms of increased turnover, improved market shares higher profits and customer testimonials. (Audited financials required) (30%) *Audited financial statements required |
Digitech |
SME that successfully developed and launched an innovative technology-based solution.
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Describe what necessitated the need for the new technology(ies) (20%) Describe new technology(ies) developed or adopted to address the challenge (20%) Demonstrate any ways the new technology has met company’s needs or needs of the target customers. (30%) Provide evidence of achieving commercial success i.e. increased sales, market share, profits and customer testimonials. (30%) *Audited financial statements required |
Business Innovation
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SME that applied innovation in business practice |
Provide evidence of successfully developing your innovative products and/or services (30%) Evidence may include details of a successful new market entry strategy, product, sales strategies, etc. Demonstrate a clear understanding of the market opportunities for the innovation and how they have been capitalized (30%) Please provide evidence of achievement and performance that makes the business stand out from its competitors. Evidence may include audited accounts, improved profitability, sales, export success, successful entry into a difficult market or positive reviews from customers, etc. (40) *Audited financial statements required |
Marketing Communications
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SMEs that demonstrated creative and communication excellence that delivered measurable results. |
Outline digital/e-commerce/marketing tools employed to project business operations (30%) This could include, content marketing, mobile marketing, influencing and social media marketing. Demonstrate how the usage of these tools have contributed to your business growth (40%) Provide evidence of results. (30%) *Audited financial statements required |
IIA Star Award for Excellence |
SME that performed extremely well in most scoring criteria.
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Provide evidence of business growth in the past 3 years (20%) Provide evidence of creating new jobs - state whether part time / full time (10%) Provide details on any Corporate social responsibility initiatives the company has undertaken (10%) Outline the company’s involvement in mentorship programs involving youth and women (10%). Provide evidence of how company promotes/implements diversity/inclusion in recruitment process (10%) Prove how company remains responsive to market changes and customer preferences (10%) Outline digital/e-commerce/marketing tools employed to project business operations (10%) Demonstrate how company has maximized market opportunities (10%) Include any relevant information to support your application (10%) *Audited financial statements required |
Scale- up Business |
SME that best demonstrated the highest levels of growth and a robust plan for sustainable financial performance; |
Provide evidence of significant growth in the company's market share (30%) This may include continuing rise in sales, details of a successful new market-entry strategy, details of new product development work, and implementing new sales strategies. Clearly explain how you saw key opportunities and secured your success. (30%) Provide evidence of achievement and performance that makes the business stand out from its competitors evidence might include data concerning improved profitability, sales or market share, export success, entry into a difficult market niche, positive reviews from customers (40%) *Audited financial statements required |
Responsible Business
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SME that best demonstrated overwhelming support to vulnerable communities affected by the COVID-19 Pandemic. |
Provide details of any project(s) or special initiatives undertaken to support vulnerable communities affected by the COVID-19 Pandemic (30%) Your submission should include Project description, Beneficial community, Project Cost Outline related impact of the initiatives (40%) Please provide testimonials and picture/video evidence of project (30%) |
Diversity and Inclusion
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SME that best demonstrated support for the youth, women and differently abled individuals, in their career growth and transition. |
Indicate whether your organization has a policy on diversity and inclusion. (20%) Provide evidence of how your organization promotes or implements diversity and inclusion in your recruitment process (30%) Provide the following demographic information on your workforce for both Management and non-management personnel: (20%)
Provide evidence on how your organization encourages its workforce in taking up internal promotions and other career development programmes. (30%) |